Art management encompasses the business and administrative aspects of the art world. It involves the practical application of management principles to art and cultural organizations, projects, and individual artists. Art managers work to ensure the financial stability, operational efficiency, and artistic success of the entities they serve.

Key aspects of art management include:

• Financial Management: Budgeting, fundraising, grant writing, financial reporting, and revenue generation through ticket sales, donations, and sponsorships.
• Marketing and Public Relations: Promoting art events, exhibitions, and artists through various channels, including digital marketing, social media, traditional advertising, and media relations.
• Human Resources: Recruiting, hiring, training, and managing staff, volunteers, and interns. This also includes contract negotiation with artists and other professionals.
• Operations Management: Overseeing the day-to-day operations of art organizations, including facility management, event planning, logistics, and customer service.
• Legal and Ethical Considerations: Ensuring compliance with relevant laws and regulations, including copyright, contracts, and non-profit governance. Also, maintaining ethical standards in all business practices.
• Strategic Planning: Developing long-term goals and strategies for art organizations, aligning artistic vision with business objectives.
• Artist Management: For individual artists, art management involves career planning, contract negotiation, promotion, and financial management, helping artists focus on their creative work.

Art management professionals may work in various settings, such as:

• Museums and galleries
• Performing arts organizations (theaters, orchestras, dance companies)
• Arts councils and funding agencies
• Cultural heritage sites
• Private art collections
• Artist management agencies
• Non-profit arts organizations

For more information, you can refer to these resources:

• Wikipedia: Arts management
• National Endowment for the Arts