The first function of leadership is often described as providing direction and establishing a vision. This involves:

• Defining a Clear Vision: Leaders articulate a compelling picture of the future that inspires and motivates others.
• Setting Goals: They establish specific, measurable, achievable, relevant, and time-bound (SMART) goals that align with the overall vision.
• Creating a Strategy: Leaders develop a plan of action to achieve the defined goals and vision.

Some sources emphasize slightly different, but related, aspects as primary, such as:

• Inspiring: A leader's primary function is to inspire others to do their best.
• Setting an example: Leading by example and instilling values.

However, the ability to provide direction and a compelling vision is almost universally seen as a fundamental and initial role of leadership.